Dispelling Business Plan Myths

the mistake many entrepreneurs make is that the rationale for its existence is ONLY to raise money...

Over the years, I’ve written a lot about business plans, especially for early-stage companies trying to raise capital.  But, the mistake many entrepreneurs make is that the rationale for its existence is ONLY to raise money. In actuality, for small business owners, a business plan is essential for any long-term success.

But it’s more than just the plan that’s important, the key to any plan is that it gives the reader a blueprint for success.

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